Owner Ali Costa brings creativity, heart and authenticity to Stud Muffin Boston, a unique jewelry brand that features handmade, gemstone pieces strongly influenced by Woodstock, rock n’ roll and good vibes. As owner, operator and everything in between, Ali wears many hats from driving the creative direction, to hand-making each piece, marketing and beyond.

Before launching Stud Muffin, Ali worked a corporate job that left her feeling unfulfilled and wanting more. She knew it was time to pursue her passion and build a brand of her own that she could share with the men and women of New England and beyond. After months of extensive research, she began designing her own unique jewelry line and made her dream come to life in 2013.

With an industrious drive, Ali manages to run the entire company herself (with the help of her sister) all while being a full-time mom of two sweet boys. Her authentic spirit can be seen in real-life moments at home that she often shares with the Stud Muffin community via her Instagram page. Her personal touch and genuineness is what makes the Stud Muffin brand stand out above the rest, assuring customers that not only is the jewelry true, but so is the creator.

Ali has created over 12,000 unique pieces to date and pours her heart and soul to every single design. She carefully develops each original piece with customers in mind, hoping to evoke emotion and bring comfort and joy to each and every person that comes in contact with Stud Muffin. She prides herself on originality and carefully designs pieces that marry unique gemstones with protection icons such as saints and evil eyes to create truly one-of-a-kind pieces.